CAT | home sales
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Making the Cut: How to Survive Internet Elimination
7 Comments · Posted by Brian in Brian Flook, Internet, Internet marketing, Power MARKETING, branding, builder home sales training, builder marketing, home builder sales training, home sales
Marketing is about creating messages that are compelling. And the most compelling message is the one that is relevant to the audience. When your message is one your audience wants to hear, they will take it upon themselves to tell and retell your story. Harley Davidson knows their audience and they know how to create stories and compelling messages that move their audience to action.
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3
Builder Challenges
No comments · Posted by Brian in home sales, new home marketing, new home sales
There’s no question about it, builders and everyone who relies on the building industry are struggling now. Few have marketing money to spend and few know how to spend the little they have left.
The recent Federal incentive program is basically a bust and few builders have seen any relief as a result. What marketing [...]
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With everyone staring into 2008 like it’s a lion about to eat us for lunch, it seems to me that the lion could be a lamb. With this weakened housing market nearly two years old, the potential for backlog is growing every day.
Just because CNN and MSNBC prefer twisting every piece of information [...]
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